FACEBOOK ADS • INSTAGRAM ADS
Social Ad Campaign Management
Let's face it - if people don't know about your community, generating leads is going to be pretty tough. Especially if you're in a competitive market, waiting for the right people to find you is a gamble. From Facebook to Instagram, you can grow your online audience faster and drive qualified leads through highly targeted ads that speak to your customers needs with social media advertising.
As a leading Full-Service Multifamily Marketing Agency, our team of results-driven digital advertising experts can help you maximize your digital impact and reach your business goals fast with innovative campaigns and strategies, no matter who the competition is.
WHAT WE DO
Our Social Ad Engagements Include
Our philosophy is not “set it and forget it”. We continuously optimize your campaigns so that they reach new heights, delivering the best prospects at a great ROI.
Here's what you can expect from us:
➡️ Account Creation & Setup
➡️ Campaign Goals & Metrics Planning
➡️ Campaign Setup & Development
➡️ Audience Creation & Testing
➡️ Ad Creation & Development
➡️ Ad Copy Testing & Maintenance
➡️ Ad Spend Management & Optimization
➡️ Strategic Retargeting
➡️ Keyword Efficiency
➡️ Bid Oversight & Optimization
➡️ Weekly Performance Reporting
Our Social Media Advertising Tech Stack
Only some of the tools and technology we use to help our client’s Facebook Ads and Instagram Ads campaigns outperform their competition.
Your Success Team
Our team of results-driven digital advertising experts can help you maximize your digital impact and reach your business goals fast with innovative campaigns and strategies, no matter who the competition is.
👤 Campaign Strategist
Whenever you need it, one of our passionate and talented strategists will give you the in-depth insights and strategic recommendations you need to move the needle with your site.
👤 Account Executive
As your primary point of contact, your account executive will always be there, developing and executing your day-to-day strategies, answering questions, and getting the best results possible.
👤 Search Ads Specialist
You'll be supported by a team of Social Media Ad Specialists working diligently to keep your campaigns humming.
HOW WE WORK
Our Proven Process is Smart, Lean, & Agile
STEP 1: Discovery
First, we’ll get to know each other. We’ll set up a call for you with one of our strategists, so we can better understand the current state of your marketing, the unique outcomes you’re trying to achieve, and whether or not we’re a good fit to help you reach those goals. We’ll only move forward if we both are on-board.
Ready to talk to us?
STEP 2: 90-Day Plan
If we both agree we’re a good fit, we’ll begin crafting a 90-day plan. One of our strategists will perform a deep-dive analysis into your online performance, as well as how it fits into the rest of your digital marketing strategy. They’ll create a strategic plan that consists of recommendations, improvements, and opportunities to reach your goals.
STEP 3: We Get to Work
Next, if like your 90-day plan and want to work with us, your account executive, along with a team of talented specialists, will immediately roll up their sleeves and get to work in retooling and improving your campaign. And, if at any time we identify an opportunity for you or a need to pivot, we’re agile enough to make that move right away.
Frequently Asked Questions (FAQ)
What is Social Advertising? . . .
Still a little fuzzy when asked to define social advertising? You're not alone. It's really simple. Social advertising is any advertising in which you're paying the social media company to display your content. It could be a display ad, a promoted tweet or other showcasing of your profile and services. It may be a one-off promotion or it may be a strategic, full-scale campaign. The latter is how our clients see dramatic revenue increases that are worth their investment.
What are the best platforms for my audience? . . .
In terms of ROI, Facebook, Instagram, and Twitter typically deliver the greatest return. Your customers may be more receptive on a certain platform. We look closely at the different platforms to make a smart choice on where to spend ad dollars.
How do Social Ads help increase my brand awareness? . . .
Social advertising increases the number of people who know who you are. They recognize slogans, fonts, colors or images associated with your brand. It creates a distinct perception of your brand, and with these perceptions a person ties an emotion like feelings of happiness, safety or belonging. Tapping into positive sentiments will do wonders for growing and retaining happy communities.
What will we learn about our audience? . . .
You'd be amazed by how much you can learn about your target customers through a social media advertising campaign. You'll learn which ads perform well for increasing followers, increasing shares/comments, driving traffic to your site, and getting more leads. You will find out what messages, topics and content resonate or get ignored by your audience.